A Tale of Two Communities
Twelve Simple Steps to Failure

 

Buzz Carloftis, Rockcastle County Judge Executive.

 Buzz Carloftis, Rockcastle County Judge Executive.

 

Think of a family – any family. Now think of two families. The members of both families are equally bright and intelligent –even good looking and pleasant to be with.  Neither family is better than the other.  But one family has been successful getting jobs, creating businesses, making a living.  The other family has suffered unfortunate economic failures.      

 

So what has made the differences in these two families?  Why has one been successful while the other has been financially disadvantaged – often for generations?

 

Now think of a community – your community.  Compare it with another community.  Why has one been successful in creating an environment for jobs and businesses, while the other must send its citizens to find work in a distant community?  Again, there is no difference in the intelligence of the two different communities, but one has been financially successful in building a strong local economy, while the other has not.

 

Why?  It is because the financially failing community (and family) has followed a very clearly marked pathway to economic downturn.  The trails they followed clearly led to failure:

 

1)      SIGN OF THE OSTRICH  When faced with changing conditions, they adopted the “Ostrich Syndrome”.  Instead of facing new conditions and the challenges they bring, they refuse to make changes, relying instead upon old “tried and true” methods of getting things done.  (The problem with this is that every day’s challenges are often different from yesterday’s challenges.  Just as every day brings different weather, it also brings different challenges.  Old methods don’t always clearly address today’s problems.)  Don’t address any new problems.  Continue to keep your head low.  Maybe the problems will go away. 

2)      DON’T SHARE THE WEALTH Shop as often as possible away from home.  You will often save a few dollars and, at night, rest assured with the knowledge that your neighbors will not enrich themselves from your labors.  And by doing this as often as possible, you will assure that your neighbors’ local businesses will have less and less to invest in their property and any new business ventures they might have wanted to start locally.  Dollars spent elsewhere will move around in that community instead of your home community.  A smart move.

3)      DON’T BE A CHRISTIAN STEWARD OF PROPERTY After all, repairs cost money – money that could be better spent elsewhere.  Leave the bridge, roof, road, water, sewer, and other repairs to the next generation.  After all, they learn from you.  You are the point man on the trail.  You lead; they follow.  Another brilliant move.

4)      DO NOT INVEST LOCALLY In other words, make no investment in things that can bring future prosperity to your community.  After all, this is your money – not your neighbor’s, children’s, or grandchildren’s.  Let tomorrow take care of itself.  Today think only of yourself.  Make no investments in your community, even though your grandchildren will have to try making a living in it. Another wise decision. 

5)      JUST SAY ‘NO’ When approached with a new idea, remember that not all ideas are, indeed, good.  Bad ideas are often placed before you.  How to tell the difference?  Remember that good ideas are thought-provoking, progressive, and hard to argue against. Nevertheless, argue regardless.  Don’t offer any workable alternatives or options to the plan presented.  Just say ‘No’, and say it with pride.  After all, you want to be heard above those who see a need for change.

6)      BUILD WALLS – NOT BRIDGES – TO OUTSIDERS  Do everything possible to prevent new ideas from taking root.  Make certain that you erect barriers to stop forward movement.  One easy way to do this is to allow property under your stewardship to fall into disrepair; it easily discourages new investment and visitors who might have otherwise found your community attractive.  A great move.

7)      POOR MOUTH YOUR COMMUNITY / HAVE NO PRIDE  Never be found guilty of trying to build up your community with the words you speak to others.  Criticize your neighbors, businesses, and local government as often as possible.  Be sure to fail to recognize what your community’s potential really is. Let others define you.  Don’t define yourself.  It’s easier that way.  Doesn’t take nearly as much work. 

8)      KEEP YOUR LOCAL GOVERNMENT POOR  By keeping taxes so low that your government can’t provide the infrastructure for roads, new jobs creation, and many other things with which you often compare your community to others, you will absolutely assure that your community keeps falling behind.  In simple language:  Don’t allow your local government to work on your behalf to make the community more attractive to entrepreneurs.

9)      CRITICIZE When faced with something new, just criticize it. Don’t offer a truly workable solution to what has been suggested. 

10)  KEEP HOME AND LAND VALUES LOW Keep your community’s property values lower than those in neighboring communities. By keeping your community poorer in jobs and commercial activity than others – and thereby forcing your property values lower – you will attract ‘refugees’ from other communities.  You know who they are:  They are the ones who didn’t have a job or try to start a business in their community, and they will do the same in yours. But they do find your community attractive.  They can ‘afford’ living in yours.

11)  NO RULES / NO REGULATIONS  Let anyone (whether a local person or someone from outside the community) do what they please.  After all, whose business is it to tell a landowner he can’t put, for example, a foul-smelling, loud, or otherwise unsightly enterprise next to homes that have been built by local folks who have gone into heavy debt to have their homes?

12)  DON’T ACT – JUST REACT  When seeing problems looming on the horizon, circle the wagons and hope they don’t totally engulf you with superior forces.  Make no plans to meet the future.  Don’t attempt to shape it to your home community’s benefit.     

 

Congratulations!  You have followed the trail to its end.  You have helped create failure.  All present and future problems remain unresolved.        

                                     

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RCIDA Contacts:

Jim Holton,

R.C.I.D.A.

(606) 219-7030

e-mail Jim

 

Lynn Tatum

Project Coordinator, Rockcastle County Development Board

(606) 256-8007

(859) 582-0857 mobile

e-mail Lynn

 

Location Facts:

Overview for Prospective Business and Industry (PDF)

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